3 New Tools to find Keywords nobody else is using

New keyword research tools for 2016

How To Find Low-Competition Keywords

Do you want to rank higher in the search engines?

Part of the secret is choosing the right keywords — the terms your audience are searching for — and creating content around those keywords.

But there’s a challenge:

If you choose very popular keywords that everybody is chasing, you don’t stand a chance of ranking. There’s just too much competition.

It’s easy to rank for terms that nobody is searching for. But there’s no point, obviously!

So how do you find keywords that enough people are searching for to make them worthwhile, but not so competitive that they are impossible to rank for?

And how do you find keywords that everybody else hasn’t found already?

That’s what we’re going to cover in this article, but first a few basics (skip this bit if you’re already familiar with long-tail keywords, Google Keyword Planner, and scraping Google Search Autocomplete & Related Searches and go straight to the new keyword research tools).

Long tail vs short tail keywords

A long-tail keyword is simply a longer, more specific keyword.

Long-tail keywords have several benefits over short-tail keywords:

  • There is less competition for a long-tail term such as “mens black brogues size 10”, than there is for a head term like “shoes”.
  • It excludes irrelevant searches. For example, if somebody is searching for “apple” do they mean the company, or the fruit (or the tree, or the record label)? If they search for “apple iphone 6”, it’s quite clear where their interest lies.
  • Long tail keywords can find people who are later in the buying cycle, and more ready to buy. For example, somebody searching for “tents” is probably early in the buying cycle, just starting to research what they want. Whereas somebody who searches for “North Face Kaiju 4 person tent” already knows what they want, and is more likely to be ready to buy.

So as well as being easier to rank for, long-tail keywords are potentially more valuable to you.

And over 70% of Google searches are for long-tail keywords, so added together they have more search volume than short-tail.

But how do you find these long-tail keywords?
[Read More…]

Featured Articles

Free Traffic from Twitter – The Ultimate Guide

Twitter is a massive source of free traffic for your website or blog.

If you follow the simple system outlined in this article, it will only take you a few minutes per day to grow your followers, engage with them, have them share your content, and drive free traffic from Twitter to your website or blog.

AWeber vs MailChimp — which is best?

AWeber and MailChimp are two of the most popular email services, each with many thousands of satisfied customers and their own strengths and weaknesses.

Although there are others, one of these is probably the best starting point. So how do you decide which email provider is the best for your business — AWeber or MailChimp?

Recent Articles

Make high-converting WordPress Landing Pages

Are your marketing campaigns sending Ad Traffic to your Home Page or to a general page on your site, instead of to a dedicated Landing Page? In this article you’ll learn why you need dedicated Landing Pages, and how to make them very quickly and easily, using an inexpensive WordPress Plugin…

AdWords Training: 7 Best Ways to Learn AdWords in 2016

Google AdWords will send traffic to your website instantly, without having to wait months for SEO to take effect. Best of all, it reaches people when they are actually looking for your product or service. Learn how to use AdWords to grow your business with this guide to learning AdWords…

Free Stock Photos – where to find them

These days, you need photos for everything you do — websites, blog posts, social media posts, emails. It’s a visual world, and it’s a fact that posts with photos get more likes, shares, retweets, comments, and links, than posts without images. The good news is, you can get very good stock photos for free. You just need to know where to look…

Increase email open rates by 37% with this simple tip

Most people won’t read your emails. It’s disappointing I know, but most people won’t even open them. This simple tip that anybody can do, will increase the number of people who open your email by somewhere around 20% — 40%. In a recent test I ran, it improved my email open rate by 37%…

LeadPages alternative – Thrive WordPress Landing Page Plugin

LeadPages is probably the most popular Landing Page generator, used by many (if not all) of the top marketers. But is it right for you — or is there a better alternative to LeadPages for making landing pages? If you’re using WordPress then yes, I believe there is…

AdWords Conversion Tracking for Affiliates

If you’re an Affiliate Marketer using Google AdWords to promote Affiliate offers, you will want to be able to track conversions and see which of your AdWords Campaigns, Adverts and Keywords make you money, and which lose you money. But how can you do that when conversions happen offsite? Read on…